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RFID Deployment
1. DECATHLON DECATHLON presentation 2. RFID Project Project 3. Result Result of the project project 4. Best pra practices ctices
AGENDA
1.DECATHLON presentation 2.RFID Project 3.Result of the project 4.Best practices
Our Fields
Purpose & Values
A whole industry chain network of companies dedicated to mass sports market, covering design, R&D, production, brand, logistics and retail of sport products
Our Values Vitality
Responsibility
Innovation i s the gene of Decathl on Innovation of Decathlon belongs to the public and is user-oriented. Every teammate can be a participant in Innovation research and development. Innovation is inspired by listening to the real needs of users, and by ideas coming from sports. Every day, we are creating our sports career.
Research & Design Center
530 engineers
4
50 R&D research
teammates
themes related to ‘Somatic Science’
40
new
patents in 2014
France's second largest R&D Center brings together experts and professionals: engineer, laboratory manager and innovation director.
Passion Brands Decathlon currently has 20 owned Passion Brands which are classified according to different sports
Brand Center
LILLE
A base camp for each brand, as close as possible to users
Tribord brand center for water sports
DOMYOS INESIS B'TWIN KIPSTA
SALLANCHES
CESTAS CAPERLAN SOLOGNAC
HENDAYE
QUECHUA WED'ZE SIMOND
43,000 containers are exported every year
45
Global Logistics
warehouses
868 millions products
5500 teammates
13,000
teammates
are recruited per year worldwide.
100 nationalities
350 different jobs
Human Human Resour ces 70,000 teammates complete management training system
35000 types of
80+ sports
All Sports under One Roof Free sports playground
products Account for over 85% owned brand products
Innovation products make sports easier. Experienceoriented and selfservice shopping pattern
A business area of 1500-12000 square meters Providing different sports equipments for all sports enthusiasts, from the beginner to the professional, from First-Price products to top-of-the-range products.
Service:
Satisfied or Satisfied Omni-channel sales guarantee the same network and service Teams of sports enthusiasts are ready to assist you at any time Convenient return & change service Product Trial Repair and maintenance for sports equipment Workshop
Global Decathlo n Store Distributi on and Turn over
By December 31st., 2015, Decathlon has more than 1000 stores in 22 countries and regions.
30.5% France
9.2
288
69.5% Others
166 128
116
2015 global turnover (billion/euros)
44
9 5
T h a
4 C r
1
S w
4 M
o
4 B u
5
N e t
15
C z T e u r
17 18 R o m
H u n
24 19 37 25 31 E n g
B r a z
I n d i
B e l g
G e r m
37 27
R u s
P o r t u
P o l a
I t a l y
S p a i
C h i n
F r a n
AGENDA
1.DECATHLON presentation 2.RFID Project 3.Result of the project 4.Best practices
Pilot 1 store & 1 Warehouse
30 stores & 20 warehouses
France
Worldwide
Technical tests
Pilot 9 stores & 9 warehouses
France
Europe
2009
2010
2011
July 2013
June 2014
Source tagging
Stores equipment
June 2013
January 2014
RFID used in
GO shareholders
Logistic tagging
800 stores in 17 countries
2012
2013
Warehouse equipment
2014
KPI measurment ROI calculatio n Change Management
Training
2015
2016
2010 Technical tests
2011-2012 9 Pilots
From mid 2014 Go Live
90% of tagged models
STICKERS/ HANDTAGS
Pack, Shoes, …
(40%)
POCKET TAG (60%)
Textile, Backpack, …
Labeling control Quality control Shipment of goods
Goods reception Inventory Shipment of goods Picking
Inventory Cashing Security Digital experience
RFID stock Control => Embisphere
RFID cashing => Embisphere
RFID Security => Nedap, CheckPoint
RFID for Quality Control Embisphere
RFID for Inventory Embisphere
RFID on sorter Embisphere
RFID for Picking Embisphere
AGENDA
1.DECATHLON presentation 2.RFID Project 3.Result of the project 4.Best practices
Increase product availability on shelves Increase margin Cost = 0 on external inventory Increase efficiency on POS Decrease shrinkage
AGENDA
1.DECATHLON presentation 2.RFID Project 3.Result of the project 4.Best practices
➢
➢
Best Practices •
Global project push by top management
•
Define short term (and long term) ROI
•
Measure KPI during all phases
•
Technical and functional validation made by user
•
Follow EPC standard (EPC GEN2)
•
Be proactive on impact on privacy and health
Risks •
Copy/paste Decathlon Project
•
Under estimate impact on IT System
•
Consider deployment as the end of the project. Deployment is the starting line!