Mr. Fruity |
Business Plan
Quality is our Royalty
Table of Contents 1. '$uti*$ '$uti*$ Su##a+,.....3 Su##a+,.....3 2. Busin$ss $s+iti0n...5 3. Ma+k$tin lan.. &. Mana$#$nt.. Mana$#$nt....1& ..1& 5. $+ati0ns...16 6. Finanial Finanial..1 ..1 . 4+itial isks.... isks....22 22 . Ha+*$st Ha+*$st St+at$,. St+at$,.. .. ..26 .26 . Mil$st0n$ S"$%ul$ .....2 1!. Bibli0+a",31
2
Prepared By: Waqas, Sabih and
Mujtaba
Mr. Fruity |
Quality is our Royalty
Business Plan
SCTI!" #$
%ecutive Summary %ecutive Summary Mr. Fruity &'uality is our (oyalty)
Prepared By: Waqas, Sabih and Mujtaba
Mr. Fruity |
Quality is our Royalty
Business Plan
%ecutive Summary 7"$ Fin$st F+uits 0#an, int$n%s t0 sta+t its 0$+ati0ns in 8un$ 2!13 9sla#aba% an% :ill #ainl, #ainl, f0us 0n +0*i%in f+$s" an% %+, f+uits t0 i#+0*$ t"$ "$alt" 0f $ *$+, ;akistani. 7"$ 0#an, is at t"$ sta+t-u sta$ 0f busin$ss. u$ t0 t"$ bus, lif$ st,l$ :$ int$n% int $n% t0 ut #u " $ff0+t $ ff0+t 0n t"$ qualit q ualit ,< ",i$ " ,i$n$< n$< + +0$ssin< aka a kain< in< lab$lin< lab$ lin< an% $ $ll$nt uniqu$ %$li*$+, %$li*$+, 0f 0u+ +0%uts t0 0u+ ust0#$+s s0 t"at $*$+,0n $ a+$iat$s t"$ *alu$ 0f f+$s" f+uits an% 0u+ s$+*i$s. 7"$ Fin$st F+uits :ill b$ s$llin its +0%uts in 9sla#aba% 9sla#a ba% an% s0#$ s$t0+s 0f 0 f a:alin%i a:al in%i an% a n% t"$n t" $n b$0 #in 0ula+ 0 ula+ in all 4iti$s 0f ;akistan. 7"$ 0#an, :ill $t sul, 0f f+uits f+0# %iff$+$nt iti$s 0f ;akistan< but als0 t"$ 0#an, :ill b$ b $ u+"asin t"$s$ t "$s$ f+uits %i+$tl, % i+$tl, f+0# fa+#$+s fa +#$+s in *a+i0us a+ts 0f 0 f t"$ 0unt+, :it" %iff$+$nt +0:in s$as0ns< t"at #a, "$l t"$ 0#an, t0 b$ assu+$% 0f t"$ 0ntinu0us sul, 0f t"$ f+$s" f+uits t"+0u"0ut t"$ ,$a+. Basiall, t"$ ta+$t ust0#$+s a+$ "0us$"0l% $0l$ an% $*$nts $l$b+at0+s li*in in 9sla#aba% an% a:alin%i b0t" iti$s a+$ %$*$l0$% an% $0l$ a+$ li*in "$+$ $0n0#iall, st+0n an% $%uat$%< s0 t0 in*$st in t"$ ab0*$ #$nti0n$% iti$s 0f ;akistan :$ $$t a 00% +$tu+n f+0# 0u+ busin$ss. busin$ss. As f0+ t"$ b0a+% 0f %i+$t0+s a+$ *$+, n$$ssa+, f0+ $*$+, 0#an,< "$+$ :$ :ill a+$iat$ a+$iat$ 0u+ in*$st0+s :"0 :0ul% als0 0nt+ibut$ us in t "$ #ana$#$nt 0f t "$ busin$ss< s0 All k$, $+s0nn$l=s< in*$st0+s< #ana$+s< #ana $+s< s0#$ f+uits $$+ts an% s0#$ 0nsultant :ill b$ t"$ a+t 0f 0u+ b0a+% 0f %i+$t0+s. 7"is Busin$ss is "i"l, +0fitabl$ busin$ss< it n$$%s s> 33< !!
0f t"is lan. 7"$ a,bak $+i0% :0ul% 0#$ in 1! #0nt" an% aft$+ t"at t"$ n$t +0fit +ati0 :ill in+$as$ %+a#atiall,.
7"anks Mr. Fruity Team
Prepared By: Waqas, Sabih and
!
Mujtaba
Mr. Fruity |
Quality is our Royalty
Business Plan
SCTI!" #*
Business +escription
Mr. Fruity &'uality is our (oyalty)
"
Prepared By: Waqas, Sabih and
Mujtaba
Mr. Fruity |
Quality is our Royalty
Business Plan
Business +escription 7"$ busin$ss i%$a (s$llin f+$s" an% %+, f+uits) 0+iinat$% f+0# a %$$ %isussi0n 0f f+i$n%s Sabi"< Waqas an% Mujtaba Mujtaba Malik. Malik. 9n :"i" :$ "a*$ anal,z$% t"at t"$+$ a+$ su$+#a+k$ts< :$$k$ n% bazaa+s an% an % s0#$ f+uit f+u it s"0s %0 in t"$ sa#$ busin$ss. W$ t"0u"t ab0ut i#+0*in t"$ busin$ss t"at if :$ +0*i%$ a "0#$ %$li*$+, s$+*i$ an% :$ll f+$s" ut an% ak$% ak$% f+uits in in a *$+, ",i$ni ",i$ni $n*i+0n#$nt< t"$ t"$ busin$ss busin$ss an $*$n %0ubl$ t"$ +0fits b$aus$ 0f $*$+, 0n$=s +, f0+ a "$alt", lif$. F+uits la, a *$+, i#0+tant +0l$ +0l$ in k$$in k$$in t"$ "u#an b0%, f+$s" an% "$alt", an% an +0l0n t"$ "u#an lif$< b$aus$ F+$s" F+$s" f+uits f+uits i*$ us #an, b$n$fii b$n$fiial al substan$ substan$ss su" as *ita#ins< *ita#ins< $n$+, $n$+ , an% 0t"$+ 0t"$+ +$qui+$#$nts +$qui+$#$nts f0+ 0u+ "u#an b0%,. 9t ats as a atal,st in saf$ua+%in t"$ "u#an s,st$# f+0# *a+i0us %is$as$s< s0 f+uits a+$ a n$$ssit, in t"$ #0%$+n :0+l% f0+ t"$ "u#an s,st$#.
Uni,ueness of Product 7"$ busin$ss is na#$% ? M+. F+uit, ‟
‟‟
t"at +0*i%$s %+, an% f+$s" ut f+uits t"at a+$ :$ll
ak$% an% ",i$ni. 9nitiall, 9nitia ll, t"$s$ f+uits inlu%$ al$s< al$ s< $a+s< $a"$s< a+i0ts< #$l0n< :at$+ #$l0n< st+a:b$++i$s< st+a:b$++i$s< #an0$s< al#0n%< :alnuts< %at$s an% $anuts an% lat$+ %$$n%in 0n t"$ ust0#$+ =s n$$%s. 7"$ "0#$ %$li*$+, an% "i " qualit, an% ",i$ni +0$ssin $n*i+0n#$nt :ill #ak$ t"$ +0%ut t0 att+at #an, ust0#$+s an% +$at$ a :i%$+ #a+k$t s"a+$. ;akain is *$+, i#0+tant t0 +$*$nti0n 0f t"$ +0%ut aainst $t$+nal $n*i+0n#$nt it :ill :ill als0 i#+0*$ 0n t"$ 0n*$ni$n$ an% funti0nalit, 0f t"$ +0%ut :it"0ut "anin its tast$ an% f+$s"n$ss. u+ +0%uts :ill b$ ak$% in l$an %is0sabl$ 0ntain$+ 0f "i" qualit, #at$+ial< :+a$% in a l0: %$nsit, 0l,$t",l$n$ t0 s$al t"$ t0 l$a+l, t0 +$*$nt it f+0# t"$ "a+# 0f an, $t$+nal $t$+na l $n*i+0n#$nt. $n*i+0n#$n t. 9##$%iat$l, aft$+ akain t"$ ak aka a$$ :ill b$ ut in a +$f+i$+at0 + un%$+ +$0##$n%$% +$0##$n%$ % t$#$+atu+$s t$#$+at u+$s b, t"$ qualit, 0nt+0ll$+ +$a%, f0+ sul,. 7"$ "i" qualit, an% ",i$ni +0$ssin $n*i+0n#$nt in :"i" t"$ 0#an, int$n%s t0 in*$st #u" :ill #ak$ t"$ +0%ut att+at #an, ust0#$+s an% +$at$ a :i%$+ #a+k$t
#
Prepared By: Waqas, Sabih and Mujtaba
By: Waqas, Sabih and MujtabaMr. Fruity |
Quality is our Royalty
Business Plan
s"a+$. 9n as$ f+uits a+$ +$#ain$% f+0# akain :$ an +0%u$ s0#$ natu+al jui$ f+0# %iff$+$nt f+$s" f+uits :"i" #a, "$l us a*0i%in l0ss 0f t"$ busin$ss. 7"$ 0#an, 0# an, is int$n%$% int $n%$% t0 s$ll an% +0*i%$ "0#$ %$li*$+, %$ li*$+, s$+*i$s t0 uni*$+siti$s< 0ffi$s< "0t$ls an% +$stau+ants. Goals
70 +0*i%$ uniqu$ an% $$ll$nt +0%ut an% %$li*$+, s$+*i$s t0 all 0u+ ust0#$+s. 70 $an% t"$ busin$ss an% s$+*$ all t"$ "0#$s< +$stau+ants< "0t$ls< uni*$+siti$s an% 0ffi$s 0f 9sla#aba% an% a:alin%i. 70 +0%u$ natu+al natu+al jui$ 0ut 0f t"$ %iff$+ $nt f+$s" f+uits. f+uits. 70 link t"$ 0#an, :it" an, int$+$st$% in*$st0+s t0 $an% t"$ busin$ss an% $0+t 0u+ +0%uts. 70 i#+0*$ qualit, 0nt+0l s,st$# f+0# "a+*$stin t0 a*ailabl$ f0+ sal$.
70 +0t$t t"$ +0%ut f+$s"n$ss an% s$ll as quikl, as 0ssibl$ aft$+ t"$ akain.
Industry -nalysis 7"$ f+$s" f+uit sub s$t0+ falls :it"in t"$ f+uit an% *$$tabl$ s$t0+. 7"is s$t0+ "as b$0#$ i#0+tant t0 t " $ $ 0 n 0 # , 0 f ; a k i s t a n . 4$nsus
0f
A0+%in
t0
t"$
Manufa Manufatu tu+i +in n 9n%us 9n%ust+i t+i$s $s t"$+ t"$+$$ :$+$ :$+$ 2& units units $n $na$ a$% % in t"$
#anufatu+$ 0f F00% F0 0% an% B$*$+a$s. 7"$ + +0$ss$% f00% an% b$*$+a$s in%ust+, is 0nsi%$+$% 0nsi%$+$% t0 t 0 b$ 0n$ 0f t"$ la+$st la+$st in%ust+ial s$t0+s in ;akistan. ;akistan. 9t a0unts f0+ a+0. 2@ 0f t0tal +0%uti0n an% 16@ 0f t0tal $#l0,#$nt in t"$ #anufatu+in s$t0+. 7"$ t0tal *alu$ 0f +0%uti0n :as 0*$+ s. &6 billi0n.
;akistan +0%u$s a :i%$ *a+i$t, 0f f+uits an% *$$tabl$s< :it" t0tal annual +0%uti0n $sti#at$% at #illi0n #$t+i t0ns. ;+0%uti0n $sti#at$s f0+ *a+i0us f+uits a+$ 0*$+ 1. #illi0n #$t+i t0ns it+us
Prepared by: Waqas, Sabih and Mujtaba
$
Mr. Fruity |
Quality is our Royalty
Business Plan
525
%
Prepared By: Waqas, Sabih and Mujtaba
Mr. Fruity |
Quality is our Royalty
Business Plan
SCTI!" #
Mar/eting
Mr. Fruity &'uality is our (oyalty)
&
Prepared By: Waqas, Sabih and Mujtaba
Mr. Fruity |
Business Plan
Quality is our Royalty
(esearc0 -nd -nalysis 9f t"$ busin$ss is n$: 0+ 0l% t"$ #a+k$tin is n$$ssa+, t0 t0u" :it" ,0u+ ust0#$+s an% att+at n$:. 9ts lannin is is "i"l, a bi j0b b$aus$ if 0#an, +0%u$s su" ust0#iz$% +0%uts but if it ann0t 0n*$, t0 its ust0#$+s +0$+l, it :ill b$ fl0 0n t"$ 0t"$+ "an% if it :ill %0n$ a0+%in t0 t"$ ust0#$+s #in% t"$ l0: qualit, +0%uts an b$ s0l%.
Target Mar/et 7"$ #aj0+ a+$a 0f #a+k$tin is t0 kn0: ,0u+ ust0#$+s< s0 M+. F+uit, is a:a+$ ab0ut its ta+$t ust0#$+s an% an% #a+k$t. #a+k$t . Basiall, Basi all, t"$ ta+$t ust0#$+s u st0#$+s f0+ t"is t "is busin$ss a+$ t"$ "0us$"0l% $0l$ an% $*$nts $l$b+at0+s. 7"$ "0us$"0l% :"0 lik$ f+uit f0+ t"$i+ %ail, us$< f0+ t"$i+ "il%+$n $t.< an% t"0s$ $l$b+at$ %iff$+$nt $*$nts lik$ 'i%< a#a%an< Ma++ia$ $+$#0n,< Bi+t"%a,s< Busin$ss #$$tins 0+ 40nf$+$n$s an% s0#$ 0t"$+s. $0+a"iall,< initiall, :$ :ill ta+$t t"$ 9sla#aba% an% a:alin%i< $s$iall, #0st %$*$l0$% a+$as lik$ '-11< F-6 t0 F-11< -6 t0 -11< 9- t0 9-1!< Ba"+ia 70:n 9sla 9sla#a #aba ba%< %< Satt Satt$l $lit it$$ 70:n< W$st+ W$st+i%$ i%$ an% an% 4"aklala 4"aklala S"$#$s S"$#$s a:al a:alin%i in%i $t.
9f
:$ talk ab0ut $0n0#i 0n%iti0n 0f 0u+ ust0#$+s t"$n :$ 0nsi%$+ t"0s$ :"0 an bu, f+uits 2 t0 5 a :$$k< 0+ t"0s$ :"0 0nsu#$ 2-5 in a :$$k. An% t"0s$ $0l$ :"0 :ant t0 ift f+uits in s$ifi s$ssi0n a n b$ inlu%$% in lu%$% in 0u+ 0 u+ ta+$t #a+k $t.
Mar/et Si1e and Trends Si1e
As 0u+ ta+$t #a+k$t is 9sla#aba% an% a:alin%i< b0t" iti$s a+$ %$*$l0$% an% $0l$ a+$ li*in "$+$ $0n0#iall, $0 n0#iall, st+0n an% $%uat$%. $ %uat$%. 7"at=s :", t"$ t+$n% 0f bu,in f+uits is "i". M0+$ t"an 1!@ $0l$ bu, f+uits %ail,< n$a+ 2!@ $0l$ bu, t:i$ a :$$k an% n$a+ 35@ $0l$ bu, 0n$ a :$$k. S0 in 0n$ :$$k 65@ 0f 9sla#aba% bu, f+uits 0n$ a :$$k. S0 in 25!!!!! $0l$ 0nl, 16!!!! $0l$ bu, f+uits 0n$ a :$$k an% it=s a "u$ siz$ 0f ust0#$+s. '(
P Waqas, Sabih and Mujtaba
Pr epared By:
Mr. Fruity |
Business Plan
Quality is our Royalty
Trends
F+uits F+uits 40nsu#ti0n 40nsu#ti0n is +$all, +$all, "i" in ;akistanC ;akistanC a+0i a+0i#at$l #at$l, , &!@ t0 5!@ 0f t0tal +0%uti0n is us$% in ;akistan an% 0nl, 5@-1!@ $0+t$%. S0 :$ an sa, t"$+$ is a "u$ #a+k$t #a+k$t 0f f+uits an% t"$ busin$ss :"i" :"i" %isuss$% ab0*$ is *$+, 00+< n0: ust0#$+s a+$ *$+, us$t us$t :it" it. B$aus$ %u$ t0 "i" nu#b$+ 0f int$+#$%iat$s t"$ +0fit #a+in is t00 "i" an% l0: qualit, als0 0nfus$% t"$ ust0#$+s. 7"$, a+$ just bu,in b$aus$ t"$, "a*$ n0 alt$+nati*$. alt$+nat i*$. H$+$ $+$ t"is #a+k$ t n$ $% s a 0#an, lik$ M+. F+ui F+uit, t, :"0 +0*i%$ q ua lit , f+uit s i n +$as0nabl$ +$as0nabl$ +i$s< at an, ti#$ an,:"$+$ an,:"$+$ at "0#$. W"$n t"$ $*$nts a#$ t"$ 0nsu#ti0n in+$as$% %+a#atiall,< :it" t"is situati0n t"$ +i$s als0 in+$as$%. '*$n s0#$ ti#$s t"$ "i" +i$s %0 n0t "an$ t"$ %$#an% as it in+$as$% lik$ H0l, a#a%an. 9t is als0 00+tunit, f0+ us. M0st 0f t"$ $0l$ in 9sla#aba% b$l0n t0 %iff$+$nt iti$s 0f ;akistan< s0#$ a+$ fa+ an% s0#$ a+$ n$a+. 9n 9sla#aba% it=s a t+$n% 0f $0l$ t"at in t"$ s$ssi0n 0f an, f+uit lik$ lik$ in su## su##$+ $+ t"$ #an0s 0+ in in :i :int$+ t"$ 0+an$s. 0+an$s.
F+uits F+uits a+$ ift$% ift$% b, b, t"$i+
+$lati*$s +$lati*$s in %iff$+$nt %iff$+$nt iti$s. S0 t"$ +$lati*$s bu, f+uits in t"$i+ iti$s iti$s an% s$n% t0 9sla#aba%. 7"is +0$ss tak$ ti#$ an% $ff0+ts< $ff0+t s< "$+$ :$ :ill i*$ s$+*i$ :it" na#$ DF+uit, iftE.
Competition 9n an, in%ust+, 0#$titi0n al:a,s +$at$ t"+$ats f0+ n$: an% 0l% busin$ss$s. 9n f+uits in%ust+, t"$+$ is n0 0#an, :"0 is s$llin f+uits :it" a s$ifi b+an% na#$ lik$ us< an% n0 0#an, +0*i%in su" s$+*i$s lik$ "0#$ %$li*$+,< f+uits ifts< $t. But if :$ s$$ +itiall, t"$ ;akistan #a+k$t in f+uits in%ust+, t"$ 0#$titi0n is "i" a#0n f+uits %$al$+s< in :"0l$ :"0 l$ ;akistan. ;ak istan. But in 9sla#aba% 9sla#a ba% an% a a:alin%i it littl$ bit %+a#atiall,. 7"$+$ is a bi F+uits Ma+k$t all$% F+uit Man%i f0+ +$tail$+s< t"$n #an, DW$ll Mana$%E W$$kl, Baza+< t"0s$ 0$n t"+$$ %a,s in a :$$k. ;$0l$ an bu, $asil, in l0: +i$s. 7"$n a nu#b$+ 0f f+uits s"0s in $a" s$t0+. 7"$, "a*$ basiall, atu+$% t"$ #a+k$t an% an aff$t us. ''
Prepared By: Waqas, Sabih and Mujtaba
Mr. Fruity |
Quality is our Royalty
Business Plan
%pected Mar/et S0are 70 s$$ t"$ +$s0ns$ 0f ust0#$+s :$ 0n%ut a su+*$,< t"is su+*$, 0n%ut$% in %iff$+$nt a+$as 0f 9sla#aba% an% a:alin%i. u+ su+*$, +$0+t t$lls t"at in t"is 65@ 0f $0l$ !@ +$s0n% 0siti*$< but it is an i%$al as$. 9nitiall, :$ $$t t"at 0nl, &!!!! $0l$ +$s0n% us b, #akin t"$i+ fi+st 0+%$+ aft$+ it 0u+ #a+k$tin st+at$, basiall, i#+0*$ 0u+ sal$s. 7"at ti#$ :$ $asil, att+at t"$ ust0#$+s. W$ "a*$ tak$n assu#ti0n t"at 0u+ sal$ :ill b$ #0+$ t"an 25@ 0f 0+%ina+, F+uits S"0s.
Mar/eting Plan Mar/et +istribution3
Strategy
2Sales
and
Sal$s an% %ist+ibuti0n is t"$ 0+$ 0f an, #a+k$tin lan 0f an, busin$ss< b$aus$ as ,0u #ak$ $as, an% a$ss 0f ust0#$+s ,0u an in+$as$ in+$as$ sal$. M+. F+uit, is als0 f0usin f0usin 0n t"$s$ t"$s$ 0#0n$ nts. As 0u+ busin$ busin$ss ss "as t:0 #ain a+ts a+ts utl$t utl$t 0+ S"0 an% H0#$ %$li*$+,< :$ :ill #ak$ b0t" #0+$ $ff$ti*$ as :$ an. 9n H0#$ %$li*$+, t"$+$ :ill b$ a s,st$# an% s$ifi ti#in. W$ : il l " a* $ 0 u + t+ans0+tati0n s,st$# :"i" an b$ a$ss t"$ :"0l$ #a+k$t $ff$ti*$l,. 7"$+$ :ill b$ a $nt+al $nt+al DSt0+$E f+0# :$ :ill sta+t< it :ill b$ 7a+n0l 9sla#aba%< :"i" an $asil, a$ss t"$ b0t" 9sla#aba% an% a:alin%i. W$ :ill %0 %$li*$+, 0n D4a+, anE :"i" :ill b$ saf$ an% $as,. 'a" *an "as a %+i*$+ an% a sal$s#an/"$l$+. W$Gll als0 "a*$ an utl$t/S"0 #0st +0babl, in F-6 s$t0+ 9sla#aba%. 9t 0ntains all kin%s 0f f+uits :"i" :$ a+$ +0*i%in. 7"$+$ :ill b$ ust0#iz$% 0unt$+s :it" %$f+$$z$ s,st$# an% :$ll fu+nis"$%. ;$0l$ an bu, f+0# t"$+$ $asil,.
Pricing 9t=s an i#0+tant fat0+ f0+ an, 0#an, t0 s$l$t $+ unit +i$ :"i" 0*$+0#$ its 0st an% s0#$ +0fit #a+in. $+, i#0+tant t"in is t"at 0nsu#$+s an $asil, aff0+% it. S0 0u+ +iin st+at$, :ill b$ a0+%in t0 #a+k$t an% ust0#$+ aff0+%abilit,. Basiall, in sta+t 0u+ +iin st+at$, :ill b$ ski##in< t0 $t s0#$ a+t 0f #a+k$t s"a+$.
'2
But it :ill b$ 0nl, f0+ fi+st si #0nt"s. S0 aft$+ t"at :$ :ill #ak$ st+at$, t0 $n$t+at$ in #a+k$t. 40st lus +0fit #a+in :ill b$ 0u+ +i$< t"is 0st inlu%$ a++,in 0st< st0+a$
Prepared By: Waqas, Sabih and Mujtaba
Mr. Fruity |
Business Plan
Quality is our Royalty
0st< lab0+ an% t+ans0+tati0n 0f %$li*$+,. 7"$ +0fit #a+in :"i" :$ inlu%$ aft$+ $i"t #0nt"s :ill b$ +$as0nabl$ an% l$ss t"an 0t"$+ f+uits %$al$+. As 0u+ s$+*i$ is n$: f0+ $0l$ an% "as #an, uniqu$ "a+at$+istis s0 it is 0ssibl$ t"at 0u+ +i$ an b$ "i"$+ t"$n 0t"$+ f+uits s"0s in #a+k$t< but it :ill b$ n0t t00 "i". 7 "$ +$as0n 0f littl$ "i"n$ss is 0 u+ un uniqu$n$ss an% a n% $t+a s$+*i$s lik$< "0#$ %$li*$+,< ",i$n$ akin< qualit,< $i+ati0n $t.
-dvertising and Promotions Wit" all 0t"$+ $ff0+ts an% uniqu$ s$+*i$ :$ :ill inf0+# 0u+ ust0#$+s t"+0u" a%*$+tisin. a%*$+tisin. 7"is a%*$+tisin :ill b$ %0n$ :it" #0 st fast #$%iu# 0 f #a+k$tin lik$< %i+$t #a+k$tin< t$l$#a+k$tin< SMS #a+k$ #a+k$ti tin< n< a%s an% bann$+s in %iff$+$nt %iff$+$nt "ann$ls an% l0ati0ns in 9sla#aba%. 9sla#aba%. u+ #a+k$tin a#ains inlu%$ t"$ a:a+$n$ss ab0ut us$ 0f f+uits< inf0+#ati0n ab0ut b$n$fits 0f %iff$+$nt f+uits. 4ust0#$+s :ill b$ inf0+#$% ab0ut us< 0u+ uniqu$n$ss< 0u+ i#0+tant an% 0u+ all s$+*i$s. W$ :ill #ak$ a :$bsit$ t"at als0 b$ a a+t 0f #a+k$tinC it 0ntains l0t 0f inf0+#ati0n inf0+#ati0n ab0ut %iff$+ %iff$+$nt $nt kin%s kin%s 0f f+uits< f+uits< t"$i+ usa$ an% b$n$fits b$n$fits.. '*$n t"$ i#0+tantan$ 0f f+uits in 0u+ %ail, lif$ :ill b$ #$nti0n in it. 4ust0#$+s an i*$ t"$i+ 0##$nts< f$$%bak 0n it. W$ :ill a%% *alu$s t0 0u+ s$+*i$s lik$ f+$$ "0#$ s$+*i$ t0 s$ifi a+$as< $t+a f+uits< an% f+$$ ",i$n$ akin #a+tial $t t0 +0#0t$ 0u+ busin$ss. W$ als0 an s0ns0+s t0 %iff$+$nt $*$nts.
'
Prepared By: Waqas, Sabih and Mujtaba
Mr. Fruity |
Quality is our Royalty
Business Plan
SCTI!" #4
Management Manageme nt Mr. Fruity &'uality is our (oyalty)
'!
Prepared By: Waqas, Sabih and Mujtaba
Mr. Fruity |
Quality is our Royalty
Business Plan
Management Team 9nitiall, t"0s$ :"0 :ill sta+t busin$ss :it" us :ill b$ t"$ basiall, t$a# #$#b$+s 0f 0u+ 0#an,. '*$n t"$, :ill n0t in*$st in busin$ss in f0+# 0f #0n$,< but t"$, :ill s$n% s$n% ti#$ ti#$ an% an% $ff0+ $ff0+ts. ts. ik$:i ik$:is$ s$ M+. M+. Waq as < Sa bi " an% M+. Mujt ab a Ma li k a+$ k$, $+s0nal $+s0nal 0f t"is busin$ss b$aus$ t"$, i*$ t"$ i%$a. S$0n%l, if if an, a n, 0n$ :"0 :ant t0 in*$st in t"is busin$ss an% als0 b$ a a+t 0f 0u+ #ana$#$nt an b$ a a+tn$+ 0f t"is busin$ss. S0 "$/s"$ "$ /s"$ :ill b$ t"$ a+t 0f 0 f k$, k$ , $+s0nals. $+s0 nals. 7"$ #ai#u# k$, $+s0nals :ill b$ fi*$. 7"$ #ana$#$nt st+utu+$ 0f 0u+ busin$ss lik$ A#$+ian st,l$< t"$+$ :ill b$ a 4' un%$+ "i# f0u+ #ana$+s 0f %$a+t#$nts :ill :0+k. 'a" #ana$+ :ill b$ t"$ "$a% 0f "is %$a+t#$nt. In%$+ $a" #ana$+ at l$ast 0n$ t$a# :ill $+f0+# task a0+%in t0 "is %$a+t#$nt< lik$ in Ma+k$tin an% 4S %$a+t#$nt t"$+$ :ill b$ a Mana$+ an% 0n$ t$a# :ill :0+k f0+ 4S an% 0n$ t$a# :ill :0+k f0+ #a+k$tin.
5egal Structure W$ :ill t+, 0u+ b$st t"at #ana$+s :ill b$ $$+ts in f+uits an% t"$i+ +0t$ti0nC t"$, kn0: t"$ #a+k$t #a+k$t b$"a*i0+ in f+uits %$#an%. %$#an%. J0 "i" "i" $%uati0n $%uati0n is +$qui+$% +$qui+$% f0+ 0u+ busin$ss< but s0#$ s0 #$ $$+i$n$ $$+i$ n$ 0f f+uit #a+k$ts an% t"$i+ t"$ i+ sul, an% %$#an% +0$ss. + 0$ss.
Board of +irectors All k$, $+s0nals< all in*$st0+s< all #ana$+s< s0#$ f+uits $$+ts an% s0#$ 0nsultant :ill b$ t"$ a+t 0f 0u+ b0a+% 0f 0 f %i+$t0+s. 7"$ , :ill #$$t 0n$ in t"+$$ #0nt"s an% a n% %isuss an% l00k f0+ n$: %$#an%< #a+k$ts< n$: :a,s t0 +0t$t f+uits f0+ a l0n ti#$ $t. 7"$ #ain task 0f t"+$$ #0nt"s #$$tin t0 "$k 0#an, +0:t" an% +0fit +ati0< as :$ll as ust0 ust0#$ #$++ 0nt+0l.
f$$%b f$$%ba ak k
an%
quali qualit, t,
7"$ Wa$s an% sala+i$s :ill b$ a0+%in t0 lab0+ la: 0f ;akistan 0nstituti0n. 7"$ *$+, s$ial futu+$s 0f 0u+ busin$ss t"at :$ :ill i*$ s0#$ s"a+$ in +0fit t0 #ana$+s. 9t :ill #0ti*at$ #ana$+s t0 %0 #0+$ "a+% :0+k an% in+$as$ sal$s. '"
Prepared By: Waqas, Sabih and
Mr. Fruity |
Quality is our Royalty
Business Plan
SCTI!" #6
!perations Mr. Fruity &'uality is our (oyalty)
'#
Prepared By: Waqas, Sabih and Mujtaba
Mr. Fruity |
Business Plan
Quality is our Royalty
Production 7"$ 0#an, :ill +$nt a "0us$ in 7a+n0l 9sla#aba% f+0# :"$+$ :$ an $asil, %$li*$+ 0u+ s$+*i$s an% +0%uts t0 all s$t0+s 0f 9sla#aba% an% s0#$ s$t0+s 0f a:alin%i. 7"$ +0%uti0n $nt$+ :ill b$ %i*i%$% int0 3 #ain s$ti0ns (eception Section f0+ +a: #at$+ials (W$i"tin< $$i*in 0f +a: #at$+ial< Kualit,
0nt+0l) Processing Section (;$$lin an% uttin< Sizin< ;akain an% lab$lin< Kualit,
0nt+0l) -dministration an% sul, s$ti0n (Ma+k$tin 0ffi$< Kualit, 0nt+0l 0ffi$< $0+%
0ffi$< i+$t0+ i+$t0+ ffi ffi$< $< A sa$ f0+ f0 + a bi +$f+i$+at0+ +$f+i$+at0 + f0+ finis"$% finis"$ % +0%uts +0%ut s +$a%, f0+ sul,)
'uality assurance 7"$ 0#an, lans t0 in*$st #u" in t"$ qualit, 0nt+0l s,st$# t0 #$$t t"$ +$qui+$% qualit, an% stan%a+%s as +$qui+$% b, t"$ ust0#$+s an% t0 s0l*$ t"is +0bl$# t"$ 0#an, :ill $nsu+$ t"at it is +$ist$+$% an% $+tifi$% t0 #$$t t"$ +$qui+$% stan%a+%s b, t"$ la:.
Customer service $ttin %ail, +$0+ts ab0ut t"$ n$$%s 0f t"$ ust0#$+s f+0# sal$s +$+$s$ntati*$s t0 t"$ #a+k$tin 0ffi$+< 0ffi$+< %i+$t0+< an% qualit, 0 nt+0ll$+ nt+0ll$+ :ill "$l us #u" in quikl, +$atin t0 0u+ ust0#$+s= n$$%s an% +0*i%$ an i##$%iat$ s0luti0n.
5ocation 7"$ #ain 0ffi$ an% t"$ :a+$"0us$ :ill initiall, a+$ l0at$% in 7a+n0l an% utl$t :ill b$ in F- 6 s$t0+ 0f 9sla#aba% f+0# :"$+$ :$ an $asil, %$li*$+ 0u+ +0%uts an% s$+*i$s t0 all 0t"$+ s$t0+s 0f 9sla#aba% an% s0#$ a+ts 0f a:alin%i.
'$
Prepared By: Waqas, Sabih and Mujtaba
Mr. Fruity |
Quality is our Royalty
Business Plan
,uipment7s8 tools and materials 2mac0ines3 $f+i$+ $f+i$+at0+ at0+s< s< l$anin l$anin #at$+ials< #at$+ials< uttin uttin an% $$lin $$lin $qui#$nts $qui#$nts<<
$l$t+i $l$t+iit,< it,<
:at$+< 0ffi$ fu+nitu+$< 0ffi$ "0n$< 0#ut$+s< akain #at$+ials< +$$its a n% sta#s< $ilin #a"in$.
Managing Credit Sales W$ :ill int$n% t0 n0t in*0l*$ #u" in +$%itin but t"0s$ bu,in 0n s$ial 0+%$+s an% in la+$ busin$ss$s :ill b$ i*$n 0n$ t0 t:0 :$$ks t0 a,< f0+ $a#l$ :$ :ill b$ i*in 0u+ +0%uts t0 s0#$ s$ial a+ti$s< su$+ #a+k$ts< "0t$ls< +$stau+ants $t.
Suppli Supp lier erss company
and and
buye bu yers rs
of
t0e t0e
7"$ 0#an, :ill "a*$ 0:$+ful suli$+s f+0# %iff$+$nt iti$s 0f ;akistan "a*in 00% *a+i$ti$s *a+i$t i$s 0 f f+ f+$s" f+ f+uits an% a n% %+, f+uits. But als0 t"$ 0#an, 0#a n, :ill b$ u+"asin t"$s$ f+uits %i+$tl, f+0# fa+#$+s in *a+i0us a+ts 0f t"$ 0unt+, :it" %iff$ % iff$+$nt +$nt +0:in s$as0ns. 7"is :ill "$l t"$ 0#an, t0 b$ assu+$% 0f t"$ 0ntinu0us sul, 0f t"$ f+$s" f+uits t"+0u"0ut t"$ ,$a+ sin$ %iff$+$nt +$i0ns "a*$ %iff$+$nt +0:in an% "a+*$stin s$as0ns %u$ t0 *a+iati0ns in li#at$< s0 t"at :$ an #ak$ f+uits a*ailabl$ at an, ti#$ f0+ 0u+ ust0#$+s. M0st 0f t"$ bu,$+s 0 f 0u+ +0%uts :ill b$ in a ll t"$ at$0+i$s 0f $0l$ b0t" "i" an% #i%%l$ #i%%l$ lass. Sin$ 0u+ +0%ut :ill b$ 0f "i" qualit, but :it" aff0+%abl$ +i$s< :$ $$t a 00% nu#b$+ 0f bu,$+s t0 b00st 0u+ busin$ss.
Ta%ation 7aati0n :0ul% b$ "a*in a n0ti$abl$ i#at 0n 0u+ busin$ss %$$n%in siz$ 0f t"$ busin$ss. 9nitiall, :$ :ill b$ sta+tin t"is busin$ss 0n s#all sal$ s0 it :0n=t b$ aff$tin us t0 #u" but as s00n as t"$ busin$ss :ill b$ $an%$% t"$ ta i#at 0n 0u+ busin$ss :ill b$ #0+$ an% #0+$ %$$n%in u0n t"$ 0*$+n#$nt 0lii$s.
1
Prepared By: Waqas, Sabih and Mujtaba Mr. Fruity |
Quality is our Royalty
Business Plan
SCTI!" #9
Financial Mr. Fruity &'uality is our (oyalty)
'&
Prepared By: Waqas, Sabih and Mujtaba
Mr. Fruity |
Quality is our Royalty
Business Plan
Financial Forecast $+, i#0+tant 0+ti0n 0f an, busin$ss lan< :"i" basiall, s"0: finanial st+$nt" an% futu+$ 0f busin$ss. 9f t"$ busin$ss 0in :$ll finaniall, t"$n it :ill b$ +0fitabl$ but if it :ill n0t t"an it is an int$+at0+ 0f "$k "$k busin$ss in %$tails.
Profit and 5oss 7"is Busin$ss is "i"l, +0fitabl$< in 1! sta+t< $*$n in
t"
t"
#0nt" 0f 0u+ busin$ss sta+tu 0u+ +0fit :ill
#0nt" :$ :ill bu, t"$ :a+$"0us$ :"i" 0nsu#$s a "u$ a#0unt 0f
0u+ as" fl0:. 7"$ J$t ;+0fit ati0 is in+$asin ti#$ b, ti#$.
Cas0 Flo: Inflo:s
Purc 0ases
%penses
*#$
$84#;84<.9
88###. ##
89$$8<##.<
98=448 <##.<
2686;846$.;43
*#$4
*68<4<8**9.=<
<8==*8###. ##
84=$869<.$
$*84<869<. $
$8948 96<.9;
*#$6
;98 $4$8*#;.<9
$*8#998###.##
89=68*6.9#
$68;9$8*6. 9#
9#8;=8=64. *9
*#$9
684;8 6;48=;#.94
$68#=#8###.##
8<486*.46
$<8=86*. 46
68464894$89$<. $=
*#$;
;=896#8==<8=9<.<4
$<8$$48###.##
48##;866$.44
**8$*$866$. 44
;=8 9*<8<;;84$;.4#
*#$<
*4#8;98;6*89;9.=<
$#8$=$8###.##
*8#9#8#=6.6;
$*8*6$8#=6. 6;
*4#8;*486#$86<$.4#
!utflo:s
"et Profit
Brea/ ven -nalysis As :$ t0l% t"is busin$ss is "i"l, +0fitabl$< t"at is :", :$ :ill a"i$*$ b+$ak $*$n 0int in 0u+ fi+st ,$a+. 7"at is basiall, 1! M0nt"s.
Cost Control W$ :ill t+, t0 0nt+0l 0u+ fi$% $ans$s< it "$l us t0 0nt+0l 0*$+ all 0st. 7"at is :", 0u+ b+$ak $*$n 0int is t00 s"0+t. 2(
Prepared By: Waqas, Sabih and Mujtaba
Mr. Fruity |
Quality is our Royalty
Business Plan
Budgeting Plan Ma>or Sources of Funds Type
Total Investment
:n$+ (ALBL4)
$######
9n*$st0+ (Ab+0a%< sl$$in a+ tn$+)
$6#####
$lati $lati*$s/F+ i$ i$n%s
<#####
9n*$st#$nts
#
Banks
#
Total Investment
#####
Milestone
$3 Selec Selectin ting g of 5oc 5ocat atio ion n for !ut !utle lett
Time
Budget
$?@un?$
;*6###
$6?@un?$
6#####
$?@ul?$
4####
$6?@ul?$
<#####
63 Selecti Selecting ng t0e t0e locatio location n of are0ous are0ousee and !pera !peration tionss
$?-ug?$
6<####
93 Star Startt of Aome Aome +eli +elive very ry
$?+ec?$
94####
*3 Premi Premises ses and and set settin ting g of !ut !utle lett 3 Aire Aire Staf Stafff a and nd 5abo 5aborr 43
!peni pening ng of !utle utlett
;3 %pa %pansi nsion on to "e: "e: Mar/e Mar/ets ts Total B udget
*<6###
2'
Prepared By: Waqas, Sabih and Mujtaba
Mr. Fruity |
Quality is our Royalty
Business Plan
SCTI!" #;
Critical (is/s Mr. Fruity &'uality is our (oyalty)
22
Prepared By: Waqas, Sabih and Mujtaba
Mr. Fruity |
Business Plan
Quality is our Royalty
Potential Problems8 !bstacles and (is/s isks a+$ %an$+ if :$ in0+$ t"$#< but it an b$ bl$ssin 0f 0% if tak$ t"$# lik$ "all$n$ an% lan it b$f0+$ ti#$. S0 "$+$ :$ :ill l00k t"$ +isks :"i" :$ an fa$ in futu+$ lik$ 0litial insatiabilit,< f+uits +isis< t+ans0+tati0n< $n$+, +isis< lak$ 0 f $$+ts< st0+a$< %a#a$ f+uits< qualit, f+uits< finanial issu$s $t.
Political Insatiability ;akistan is basiall, 0litiall, insatiabl$ 0unt+,< f+0# last %$a%$ :$ a+$ li*in li*in in a %an$+ $n*i+0n#$nt. S0 it is a bi +isk f0+ 0u+ busin$ss b$aus$< if t"$+$ :ill b$ an, instabilit, t"$ ulti#at$ t$nsi0n :ill +$at$ f0+ ust0#$+s as :$ll as 0u+ suli$+s. S0 t0 s0l*$ t"$s$ issu$s :$ :ill #ak$ a baku lan f+0# suli$+ si%$. 9n ust0#$+ si%$ it :ill b$ n0t a bi issu$ b$aus$ in 9sla#aba% t"$ 0litial a+t, ann0t :0+k f0+ a l0n ti#$. S0 :$ :ill st0+$ f+uits in st0+a$ fat0+i$s. fat0+i$s. 9t :ill "$l us t0 fulfill %$#an% 0f ust0#$+s.
Fruit Crisis n$ 0f t"$ bi issu$ in ;akistan is +isis 0f %iff$+$nt +$0u+s$s< t"$s$ issu$ b$aus$ in+$as$ in $0+ts 0+ s#ulin 0f +$0u+s$s. S0 in futu+$ it #a, b$ an issu$ 0f f+uits +isis in l0al #a+k$t %u$ t0 $0+t t0 int$+nati0nal #a+k$t. S0 f0+ t"is u+0s$ :$ :ill 0nt+at t0 %i+$t fa+#$+ in %iff$+$nt a+iultu+$ a+$as.
Transportation Atuall, in ;akistan s0#$ ti#$ t+ans0+t$+ :0+k as a$nt t0 %$li*$+ 00%s t0 0t"$+ la$< $s$iall, $s$ia ll, f+0# a+a"i a+a"i t0 0t"$+ iti$s. it i$s. u+in t"is :"$n$ *$+ an, st+ik$ 0+ lat$ in %$li*$+,< %$li*$+,< st0 t"$ t+ans0+t at an, it,. S0 in #aj0+ #aj0+ iti$s iti$s t"$ t"$ %$#an% 0f t+ans0+t %+a#atiall, in+$as$% :"i" b$0#$s a aus$ 0f "i" +i$ 0f %$li*$+, 0f 00%s. S0 :it" t"is issu$ fi+st :$ :ill #ak$ a baku lan b, st0+in s$ifi a#0unt 0f f+uits. But in lin t$+# :$ :ill #ak$ 0u+ 0:n t+ans0+tati0n s,st$#. B, "i+in 0+ b, bu,in 0u+ 0:n t+ans0+t.
2
Prepared By: Waqas, Sabih and Mujtaba
Mr. Fruity |
Business Plan
Quality is our Royalty
nergy Crisis J0 %0ubt :$ n$$% $n$+, f0+ 0u+ st0+$ 0+ s"0 but it is n0t a bi j0b f0+ us b$aus$ :$ a+$ n0t #anufatu+in 0n$+n. S0 f0+ littl$ $n$+, +isis :$ :ill a++an$ $n$+at0+ f0+ 0u+ busin$ss us$.
5a/e !f %perts n$ 0f t"$ bi issu$s 0f 0u+ busin$ss :ill b$ at t"$ ti#$ 0f "i+in $#l0,$$s< t"at :$ :ill unabl$ t0 "i+$ $$+ts in 0u+ busin$ss. Atuall, :$ n$$% t"$s$ $$+ts b$aus$ :$ :ant t0 #aintain #aintain quali t, 0f f+uits. 7"$s$ 7"$s$ a+$ t"$ $$+ts< $$+ts< :"0 kn0: ab0ut f+uits f+uits an% t"$i+ +0t$ti0n #$t"0%s< an b$ %iffiult %iffiult t0 fin% an% it :ill b$ a #aj0+ issu$ if :$ ant fin% t"$s$ kin%s 0f $0l$. S0 f0+ t"is u+0s$ fi+st :$ :ill t+, 0u+ b$st t"at :$ fin% t"$s$ $0l$ at an, 0st. '*$n :$ :ill i*$ s"a+$ in +0fitC :$ :ill t+, t0 #ak$ t"$# a+tn$+s b, askin t"$# t0 in*$st in 0u+ busin$ss. 9f it :ill n0t 0ssibl$ t"$n :$ :ill %0 t"is busin$ss in f+uits #a+k$t f0+ s0#$ ti#$< %u+in t"is ti#$ :$ :ill $t f+uits f+0# f+uits #a+k$t.
Storage Issues St0+a$ issu$s an% %a#a$s 0f f+uits is a bi issu$ 0f t"is busin$ss. 7"$ +$#ainin f+uits :"i" a+$ n0t s0l% a+$ 0n$ 0f t"$ #aj0+ issu$s. 9t :ill b$ just :ast$ 0f #0n$, an% n0t"in< $*$n t0 #aintain qualit, :$ a+$ n0t abl$ t0 st0+$ t"$# f0+ a l0n ti#$. B$aus$ 0u+ ust0#$+s :ill n0t lik$ t"$#< an% s0#$ f+uits a+$ n0t $*$n +0t$t$% #0+$ t"an 2& "0u+s "0u+s lik$ "$++,< banana $t. S0 :$ "a*$ an a n alt$+nati*$ lan t"at :$ :$ :ill sta+t 0u+ t:0 b, +0%uts. n$ N8ui$N an% s$0n% is NF+uit 4"a+tN. F0+ jui$ :$ :ill 0nt+at :it" an, b$*$+a$ fat0+, lik$ Mu++$$ b$*$+a$ $t. t"$, :ill #ak$ jui$ :it" 0u+ b+an% na#$. S$0n% :$ :ill 0$n %iff$+$nt 0utl$ts 0f F+uits 4"a+ts lik$ in F-1!< F- 0+ a+a"i a+a"i 40#an, 40#an, :it" 0u+ b+an% na#$ 0+ :$ 0nt+at :it" %iff$+$nt F+uits F+uits 4"a+t Mak$+ t0 tak$ a s$ifi a#0unt 0f %ail, f+0# us. 2!
Prepared By: Waqas, Sabih and Mujtaba
Mr. Fruity |
Frui Fruits ts Fruits
Quality is our Royalty
Business Plan
+ama +amage ge
and
'ualit 'uality y
of
Sa#$ :it" qualit,< fi+st :$ :ill t+, 0u+ *$+, b$st t"at :$ $t qualit, f+uits. B$aus$ 0u+ 0#$titi*$ $%$ is basiall, basiall, is qualit, an% s$+*i$. S0 :$ :ill 0nt+at :it" suli$+s 0n t"$ b$"alf 0f qualit,< $*$n :$ :ill a, #0+$ t"an #a+k$t +i$. But t"$+$ is a "an$ t"at :$ $t l0: qualit, f+uits< an% t"$n :$ :ill s$n% it t0 8ui$ an% F+uits 4"a+ts. 7"is :0+k :ill %0 b, 0u+ +0u+$#$nt $a+t#$nt at t"$ ti#$ 0f s$a+atin an% akin.
-lternative Course of -ction 70 $t +i% 0f t"$ ab0*$ #$nti0n$% +0bl$#s< :$ :0ul% tak$ s0#$ ati*$ ,$t aff$ti*$ st$s. S0#$ 0f t"$ +0bl$#s a+$ n0t in 0u+ 0nt+0l t"at 0ul% n0t b$ #ini#iz$% but #an, 0f t"$# an b$ #ini#iz$% b, •
9n t"$ ti#$ 0f f+uit +is$s if :$ :0ul% b$ "a *in %i+$t 0ntats :it" t"$ fa+#$+< a+%$n 0:n$+s s0 :$ :0n=t b$ fain an, +0bl$# in t"is +0bl$#.
•
7+ans0+t$+s #a, 0 0n st+ik$ %u$ t0 s0#$ +$as0n an% t0 #ini#iz$ t"is +isk 0f $ttin 0+ %$li*$+in f+uits 0n ti#$< it :0ul% b$ 0u+ ut#0st %$si+$ t0 $t 0u+ 0:n *$"il$s.
•
'n$+, +is$s is a s$+i0us +0bl$# in ;akistan but :$ :0ul% n0t 0nl, b$ +$l,in 0n t"$ 0*t. s$t0+ t0 +0*i%$ us t"$ $l$t+iit, but als0 t+, t0 "a*$ s0#$ alt$+nati*$ :a,s t0 +0%u$ $l$t+iit, f0+ 0u+s$l*$s initiall, 0n $n$+at0+s t"an lat$+ 0n #a, 0 f0+ s0la+ $n$+,.
•
u$ t0 t"$ st0+a$ +0bl$# 0f s0#$ f+uits :$ :0ul% b$ "a*in in 0ntat :it" t"$ jui$ fat0+i$s t"at :0ul% #ak$ jui$s f0+ us b, 0u+ b+an% na#$.
25
Prepared By: Waqas, Sabih and Mujtaba Mr. Fruity |
Quality is
Business Plan
our Royalty
SCTI!" #<
Aarvest Strategy Mr. Fruity &'uality is our (oyalty)
2#
Prepared By: Waqas, Sabih and Mujtaba
Mr. Fruity |
Business Plan
Quality is our Royalty
Transfer of -sset 9t is i#0+tant f0+ t"$ $nt+$+$n$u+ t0 lan t"$ 0+%$+l, t+ansiti0n 0f t"$ *$ntu+$ as it +0:s an% %$*$l0s. As t"$ busin$ss :ill +0: :$ :ill 0 f0+ t"$ n$: *$ntu+$< but b$f0+$ it :$ :ill t+, 0u+ l$*$l b$st t0 #ak$ an $$ll$nt 00% :ill 0f 0u+ busin$ss s0 t"at #an, 0f t"$ n$: in*$st0+s s"0ul% tak$ int$+$st int$+$st in 0+%$+ t0 in*$st in it $*$n if ,0u 0ul% aqui+$ it.
Continuity of Business Strategy Aft$+ :"$n t"$ busin$ss :0ul% b$ sta+t$% an% +$a" at t"$ sta$ 0f +0:t" an% an % n$a+ t0 #atu+it, l$*$l :$ #a, n$$% t0 alt$+ 0u+ st+at$, 0f busin$ss %u$ t0 t"$ "an $s in t"$ #a+k$t n$$%s an% "an$s in t"$ #a+k$t $$tati0ns :$ :0ul% b$ 0in t0 %$i%$ :"$t"$+ t0 0ntinu$ t"$ $istin st+at$, 0+ t0 al, a n$: st+at$, a0+%in t0 t"$ "anin s$na+i0. 9t $*$n %$$n%s t"at :$ k$$ 0n #0*in 0n t"is sa#$ busin$ss 0+ t0 "an$ 0u+ :a, t0 s0#$ 0t"$+ +$lat$% busin$ss.
Identify Successors 9t :0ul% b$ 0u+ t0 #0st +i0+it, t0 0 t0 t"$ #a+k$t :it" fi+st #0*$+ st+at$,< an% t0 tak$ all t"$ a%*anta$s 0f t"is st+at$,. But at t"$ ti#$ 0f +0:t" :$ n$$% t0 b$ a+$ful t"at t"is st+at$, i*$s bi+t" t0 t"$ fi+#s t0 0 int0 t"$ #a+k$t :it" t"$ s$0n% #0*$+ st+at$, as a f0ll0:$+ an% tak$ b$n$fit 0f t"$ #istak$s if :$ %i%. An% $*$n :$ "a*$ t0 b$ a:a+$ %u+in 0u+ 0:n st+at$, t"at :"at$*$+ #istak$s :$ a+$ %0in 0+ 0##itt$% b, us t"$n :$ n$$% t0 tak$ ati*$ st$s t0 +$#0*$ t"0s$ f+0# 0u+ st+at$, an% alt$+ 0u+ st+at$, a0+%in t0 t"$ n$$%s an% $$tati0n 0f t"$ #a+k$t as :$ll as a0+%in t0 t"$ st+at$, 0f t"$ su$ss0+s.
2
Prepared By: Waqas, Sabih and Mujtaba
Mr. Fruity |
Quality is our
Business Plan
Royalty
SCTI!" #=
Milestone Sc0edule Mr. Fruity &'uality is our (oyalty) (oyalty)
2%
P
Pr epared By:
Waqas, Sabih and Mujtaba
Mr. Fruity |
Quality is our Royalty
Business Plan
Milestone DSl0: an% st$a%,< :ins t"$ +a$E it is a f0+#ula 0f :innin an, +a$ in an, a+$a. S0 in 0u+ busin$ss busin$ ss :$ :ill f0ll0: t"is st+at$,. st+at $,. W$ %i*i%$ 0u+ 0 u+ :"0l$ busin$ss in s#all an% a"i$*ab a"i$*abl$ l$ ati*iti$ s an% t+, 0u+ b$s t t0 0# l$ t$ in ti#$. H$+$ H$+$ :$ #$n #$nti ti0n 0n s0#$ s0#$ i#0+tant st$s :"i" :$ :ill tak$ in futu+$. H$+$ :$ #$nti0n #$nti0n 0u+ #il$st0n$ :it" ti#$ an% bu%$t. S0 s$$ n$t a$ Time
Milestone
$3 Selectin Selecting g of of 5oca 5ocation tion for !ut !utlet letss
i)
isit isit F-6 Ma+ka Ma+kazz an% an% 9%$ 9%$nti ntif, f, 0at 0ati0 i0n n
ii) ii)
Hi+$ Hi+$ A$ A$nt nt an% an% tak$ tak$ s"0 s"0 0n +$nt +$nt
Budget
$?@un?$*
;*6###
$6?@un?$*
6#####
$?@ul?$*
4####
$6?@ul?$*
<#####
$?-ug?$*
6<####
$?+ec?$*
94####
iii) 40nt+at at l$ast 2 ,$a+s i*) aun" W$bsit$ *) Mana$# Mana$#$nt $nt 9nf0 9nf0+#ati0 +#ati0n n S,st$# S,st$# f0+ f0+ :"0l$ :"0l$ +0$s +0$sss *3
Prem Premis ises es and and sset etti ting ng of !u !utl tleets
i)
40n 40nt+a t+att :it :it" " a $s $siin$+ n$+
ii) ii)
$f+i $f+i$ $+a +at$ t$%%-a ak kss
iii) H0#$ %$li*$+, ;a+titi0n 0+ #ini st0+$ 3 Aire Aire Staf Stafff and and 5abo 5aborr
i)
F+uit '$+ts
ii) ii)
ab0 ab0++ f0+ f0+ 4l$an 4l$anin in an% an% $$ $$li lin n
iii) Ma+k$tin 7$a#< i+$t< 7$l$ an% 'l$. 43
!pening of of !u !utlets
i) Sta+t Ma+k$ti Ma+k$tin n B$f0+ B$f0+$$ $nin $nin (i+$t (i+$t<< ;+int ;+int an% 'l$t+0n 'l$t+0ni) i) ii) ;u+"as ;u+"as$$ F+uits F+uits f+0# f+0# DF+uit DF+uit Ma+k$t Ma+k$tEE f0+ a S$ifi S$ifi 7i#$ $+i0 $+i0% % iii) $nin :it" +an% ;a+t, i*) Sta+t 0f Sal$ *) S$n% 0u+ 0u+ $+$s$ $+$s$ntat ntati*$ i*$ss t0 %iff$+$ %iff$+$nt nt 4iti$ 4iti$ss f0+ F+uits F+uits *i) 40nt+at :it" a+%$n-#$n 63 Star Startt of Aome Aome +eli +elive very ry
i)
Hi+$ Hi+$ $l $li*$+,+,-M$n M$n
ii)
A+$ssi A+$ssi*$ *$ i+$t< i+$t< 7$l$ 7$l$ an% an% 'l$ 'l$t+0 t+0ni ni Ma+k$ti Ma+k$tin n
iii) 7ak$ +%$+s 93 Selectin Selecting g t0e locat location ion of are0ous are0ousee and !pera !peration tionss
i)
9%$n 9%$nti tif, f, l0a l0ati ti0n 0n an% an% $n $ntt it it
ii) ii)
Hi+$ Hi+$ n$: n$: staf stafff an% an% lab lab0+ 0+
2&
iii) 7+ain staff an% lab0+ f0+ ;$$lin< W$i"tin< ;akin an% ab$lin ab$lin
Prepared By: Waqas, Sabih and
Mujtaba
Mr. Fruity |
Business Plan
Quality is our Royalty
i*) 40nt+at :it" 8ui$ 40#an, an% F+uit 4"a+ts S"0s ;3 %pan %pansio sion n to "e: "e: Mar/e Mar/ets ts
i)
a:alin%i
ii)
Wa" 4antt
$?Feb?$6
iii) ;$s"a:a+ i*) a"0+$ *) Multan *i) H,%$+aba% *ii) a+a"i Total Budget
*<6###
(
Prepared By: Waqas, Sabih and Mujtaba
Mr. Fruity |
Quality is our Royalty
Business Plan
SCTI!" #=
Bibliograp0y Mr. Fruity &'uality is our (oyalty)
'
Prepared By: Waqas, Sabih and Mujtaba
