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Cofee Market in Pakistan Submitted to: Mr. Mr. Adnan Rana
Reg No. : MB093066 Setion : !
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Table of Contents "ntrodution......................................................................3 Po#u$ar %es o' Cofee (rinks.........................................3 )amous ofee brands.......................................................3 Cofee market in Pakistan.................................................! Re'erenes........................................................................!
Introduction For many people coffee is just a drink that acts as an alternative to tea or soda pop. For others, coffee is necessary for survival to help them stay awake during long meetings, and for some, coffee is an art that requires much planning and high efforts are made to maintain its best quality. In any case, coffee must travel through a complicated process before it reaches one’s cup. The coffee bean is actually the seed of a berry, often referred to as the coffee cherry. These green little cherries grow on evergreen bushes the most common being offea robusta, and offea !rabica. These two species being the originators of the drink in "thiopia and #emen. $ut there are actually at least % other prominent though less popular species of the plant that grow in &atin america, 'outheast !sia and !frica. The coffee bean is harvested, dried and roasted, it doesn(t matter what coffee you are drinking, those coffee beans have been roasted, through different methods, and in that way the man y flavors of bean out there are actually manufactured.
Popular Types of Coee Drinks There are many different types of coffee drinks available. These are the popular ones) Espresso is black strong coffee. It is prepared by pushing with pressure hot water through fine ground coffee. It is thicker than regular drip coffee and served in small cups. The cups are about the si*e of a shot glass. Cappuccino is generally made using +- espresso, +- steamed milk and +- frothed milk. owdered cocoa or cinnamon can be sprinkled on top. Coffee Latte is usually prepared by using +- espresso and /- steamed milk. It is often flavored with coffee syrup. Irish Coffee is made with hot coffee, Irish whiskey, sugar and topped with whipped cream. Turkish Coffee is prepared in an ibrik, a small coffee pot that is heated to boiling. 'ugar is optional and is added during brewing. ream or milk is not added. Cafe Mocha is made by combining in a coffee mug) + cup milk, + tablespoon cocoa powder and + teaspoon instant coffee. 0eat this mi1ture in the microwave un til hot, usually about + +/ minutes.
Famous coee brands +. /. -. 2.
Caribou Coffee Dunkin’ Donuts Folgers Gloria Jean’s
%. Green Mountain Coffee roasters 3. Ma!ell "ouse 4. #escafe 5. $eet’s Coffee and Tea 6. %tarbucks Coffee &'( %eattle’s )est
Coee market in Pakistan akistan is a tea culture. 0owever with time we have seen akistan opening its doors to the coffee culture. offee culture has been so fast in spreading its wings with new coffee outlets opening left right and centre in akistan. These coffee shops have played an important role in introducing coffee to the masses in akistan. 7ow that coffee awareness has grown to such e1tent tea might finally have competition. #ounger generation in akistan definitely prefers coffee over tea. This is not only because coffee is more hip than tea but also because coffee is more helpful in keeping energy levels going than tea ever has been. rofessionals in akistan who need to be on the go for long hours are fast quitting the frequent tea breaks with fewer coffee breaks. In the markets in akistan there are many varieties of instant coffee mi1es available. Ironically now in akistan making tea is considered more difficult now that is how intensely coffee culture has taken over. In addition usage of coffee in everyday products e specially bakery products has become very frequent. 8se any coffee mi1 brew it in hot water, sprinkle with nutmeg, you can add sugar later according to taste. 'coop ice cream on a pan over low heat for almost three minutes then pour it over the brewed coffee. Top it with whipped cream and enjoy your coffee in the most unusual way.
References *on$ine+,tt#:--.'as,ionentra$.#k-$i/ing$i'est&$e-'ood-stor&13!ofeeat,ing u#in#akistan- aessed at 20 anuar& 20114 *on$ine+,tt#:--.m&ofeeguide.om-teso'ofeedrinks.,tm$aessed at 20 anuar& 20114 *on$ine+,tt#:--.ofee!dummies.om-#o#u$ar5ofee5brandsaessed at 20 anuar& 20114 *on$ine+,tt#:--e,eat.org-essa&.#,#t729682 aessed at 20 anuar& 20114 *on$ine+,tt#:--.#assion'orofee.om-tes-brands-aessed at 20 anuar& 20114