SWOT Analysis

SWOT Analysis: The SWOT analysis for Nishat mills limited is as follows.

Strengths: 1. Qu Qual alit ity y Sta Stand ndar ards ds::

Quality standards are its major strengths and hence it also fulfils the requirement of international standard and has a great importance in the industry internationally as well. 2.

Comp Comput uteri erize zed d mac machi hiner nery: y:

This textile giant is using the latest technology for the production of the highly quality products which also enhances the production capacity of employees. 3.

Sil S ille led d mana manage geme ment nt::

The highly skilled management from all oer the country has !een hired ! y Nishat and especially the foreign graduate people in their management contri!uting a lot in the success of the NT". !.

"ina "inanc ncia iall posi positi tion on::

The owner of the NT" is one of the richest people in #akistan and has the adequate financial resources which mean the !ack of the NT" is ery strong. #.

$%S:

 NT" is fully equipped with the management information system through through which the employees and arious departments are connected with each other and share the data with the top management. So it is a ery apprecia!le system.

&.

'o(er 'o(er gene generat ration ion plant: plant:

The electricity power is a ery immense issue in #ak istan so NT" has its own power generation  plants and producing the power not for itself only !ut also selling it to the W$#%$. W$#%$.

Weanesses:

1.

)igh production cost:

The resources are not !eing used properly and due to the economic crisis the rates are going up rapidly and hence cost of production is increasing as well. 2.

*ureaucratic organization:

$nother weakness is the !ureaucratic enironment within the organi&ation. The upper management takes all decision ignoring the employee's suggestions. 3.

%nternational maret:

 NT" has week international market !ecause of china that is ery well known in the cost reduction and creating a !ig pro!lem in the industry for the NT" internationally and the market share price has gone down as well. !.

+mployee ,ene-its and re(ards:

 Nishat is not proiding any kind of !enefits or rewards een the medical allowance and transport facilities are not gien to their employees and this put the productiity down and therefore there is the lack of motiation in the NT".

Opportunities: 1.

'roduct epansion:

The ery important opportunity for the nishat textile mill is that it should expand its products in the form of knitwear. $s NT" has plants( good market position and strong financial !ack so it should aail this opportunity !y dealing in knitwear. 2.

/o( cost production:

The NT" should use the resources in a good way so that the production cost can !e reduced to a great extent and can maximum the profit ration. 3.

%nternational maret:

 NT" should take the !enefits of glo!al recession and has a chance to increase its market share  price internationally.

Threats: 1.

'olitical insta,ility:

This is the threat which cannot !e ignored due to the current circumstances of #akistan and the export of the products may affect in account of this. 2.

0oernment policies:

$s the political insta!ility is in #akistan and eery new goernment imposes its own rules and regulations and especially the sudden increment in the taxes is not afforda!le for the NT". 3.

*uyer needs changing:

The NT" has a great threat from international market !ec ause of its satisfactory design and competitors proiding the latest ones which can put the NT" reputation down. !.

0lo,al insta,ility:

The glo!al insta!ility is still in operation for this industry. $ny unusual incident can happen as )*++ was happened so still that kind of threats are a!le to distur! the company performance.